The Story Maker
Insights from the Affection Economy:
where values are lived, not told.
Values-led leadership, cultural change, and human connection.
Welcome to The Story Maker — Jet Swain’s blog exploring how we live, lead, and belong through the lens of The Affection Economy.
Here you’ll find reflections, case studies, and practical strategies for leaders, teams, and communities ready to build trust, lead with kindness, and create meaningful change.
Week Fifteen — Transparency (The Flame)
Transparency is not a value alone — it’s a behaviour. This week explores how small, deliberate acts of openness build trust, reduce friction, and improve leadership outcomes.
